Colors
Brand Colors
All Action designs should include a few of these colors.
Action Blue
#0B5D79
RGB 11, 93, 121
CMYK 93, 57, 36, 15
PMS 3025
Navy
#0A3041
RGB 10, 48, 65
CMYK 95, 72, 51, 50
Poolside
#509CB1
RGB 80, 156, 177
CMYK 69, 25, 25, 0
Peach White
#fff4ee
RGB 255, 244, 238
CMYK 0, 4, 4, 0
White
#FFFFFF
RGB 255, 255, 255
CMYK 0, 0, 0, 0
Black
#000000
RGB 0, 0, 0
CMYK 70, 35, 40, 100
Secondary Colors
Use these colors minimally as accents.
Ice Pop
#91C7D4
RGB 145, 199, 212
CMYK 42, 97 14, 0
Lemonade
#EDCE8a
RGB 237, 206, 138
CMYK 7, 17, 53, 0
Orangesicle
#F8A168
RGB 248, 161, 104
CMYK 0, 44, 64, 0